Plug Into a New Guinness World Record!

A recent BMW i3 meet in Southern California. Photo credit:  Steve J. Myung Do you drive a BMW i3, i8 or X5 40e?  Are you a Formula E fan? Do...

National Drive Electric Week a Smashing Success!

Back on October 16th 2011, I celebrated the first National Plug in Day at the only event being held within driving range of my MINI-E. That ...

BMW & Tesla Taking Different Approaches But Will Ultimately Face Off

Horatiu Boeriu of BMWBLOG recently did a piece titled "BMW vs. Tesla - Which Company Is A Bigger Innovator?" in which he mentions...

BMW ///M i3: It's Coming - Soon!

A full range of official press photos of this semi-camouflaged Mi3 will be released a couple days before NAIAS in two weeks. This is the onl...

BMW i3 Sochi Olympic Commercials Revealed

BMW has released a series of commercials that will be used for commercials during the Sochi Winter Olympics which just opened yesterday. The...